"A household located in North London seeks an remarkable and experienced tutor to assist their smallest child on his initial journey to growing into an English gentleman."
Looking at this post, you might easily miss the wording "initial stages" as just a turn of phrase.
However, it could be the most significant element of this unique employment listing, as it attempts to find a mentor for a one-year-old.
Hundreds of responses have already been submitted since the unnamed family advertised their search for the £180,000 per year tutor, who must be "a uniquely qualified person".
In recent few weeks, the advert has received interest in the media, with many questioning why?
Forward-Thinking Method
Adam Caller, head and founder of an education consultancy, which is assisting the family in their search, explained that notwithstanding early skepticism, he considered the concept "forward-looking", and "advanced".
When he consulted the family, he noted they appreciated the unusual aspect of their requirement, and how immature their son is.
But, they explained that they "didn't want to wait any longer" to engage a tutor, as they had waited until their elder sibling was five, and by that stage "cultural influence had by then set in".
What precisely did the family indicate by "cultural predisposition"?
It's "all-encompassing", Adam answered. "How you eat, the way you speak".
He stated the elder child had adopted "extremely delicate, non-verbal cues" from the family, and had taken on their cultural norms. The family told him they hoped to prevent history to repeat itself with their new baby.
The strategy: To hire a British tutor, who must speak with Received Pronunciation, to shape the baby right from the beginning.
Natural Absorption
"A lot of the learning at the outset here is kind of acquired indirectly," stated Adam.
It's via this subtle influence that the family are expecting the child will adopt the UK customs they want to instil.
The consultant said the tutor needed to be an individual who went to "prestigious academies – similar types of schools as the family aspire to send their son to".
"The instructor simply needs to be the right kind of person, they'll be performing things they don't even know they're doing, effortlessly," he said.
Cost Not Relevant
The family informed him the chosen tutor should preferably also have knowledge of or interest in horse riding, alpine skiing, artistic pursuits and musical activities so as to influence the child in a wide range of interests.
Additionally though, he said the family desired the tutor to enrol the child on a variety of lessons so the child would be "pony-riding and starting an musical instrument by the time they are around three years old".
In the family's view, guiding their son grow into a "British gentleman" will result in achievement and open doors.
"Considering the advantages and disadvantages of that, because it's certainly a class statement," he notes.
However, despite all this instruction in "English culture", would the child adopt so-called cultural influence from the international family he lives with in any case?
"Absolutely", answered the CEO. "The parents realize this could fail, but they've simply adopted the attitude of, 'let's give it a go and we'll proceed as soon as we can', because the price of it is not a concern," he said.
Idealistic and Unrealistic
Several in the education sector who express similar doubts.
An education leader, CEO and founder of Blue Education, who supplies individual instructors, commented that "the journey of adopting dual cultures, or in fact, forming one's identity, is something that must be grown into, not designed."
He noted that he had emigrated from China to the UK at the time of childhood, and had been educated experiencing and embodying two backgrounds. He went on to learn at Cambridge University.
"The concept that a single person can act as a embodiment of UK identity, someone who can possibly transplant the characteristics of a UK sophisticate to a 12-month-old child, seems to me optimistic and unfeasible," he wrote.
"In my experience, engaging a typically British tutor from early childhood will not necessarily achieve the goal they want.
"I never had such a tutor, and nevertheless I have been privileged enough to enjoy several of the opportunities they aspire for their son."
He stated: "The reality is, personal identity can not be forced from the outside; it must be selected, and it must be internally driven."
Purchasing UK Culture
Of course, Britishness is something Adam hopes can be instructed – and sold.
"In my view the situation that the world views us in this respect is something that we should be cherishing|valuing|appreciating